The Hot Mommas Project has no business model. Is that wrong? Okay, maybe that is not totally true. We have 5 out of 6 parts of a business model. The clincher: We’re missing the economics. So, to rationalize this – I have decided there are two primary ways to look at business models. This can be summarized as:
A. What I teach my students at GW.
B. The “Because it would be cool” theory.
Image: The Hot Mommas Project is making CLOGS, but not the kind you think.
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