Building a Million Dollar Business Part Time #11: Top 7 Low/No Cost Stuff To Use In Business
The alternative title to this post is, “How to fake like you’re a big company.” Let’s get right into it since I’m on vacation in Vermont. One little story, then onto the top 7. Click here to read...
Read MoreBuilding a Million Dollar Business Part Time #10: How We Are Getting Press & Buzz
Let’s continue our discussion of how to do marketing and pr, shall we? Especially since Esther and I spent all %*$#i day organizing our email folders since we are so overwhelmed by the response to our project (good) and seem to have had the email-organization part of our brains partially lobotomized (bad). We are a tad overwhelmed at the Hot Mommas Project right now and looking forward to Fall reinforcements. Left, please find the metaphoric “Rock Holding Steamroller.” It is the visual representation of how we are feeling right now. I am not sure if we are the rock, or the...
Read MoreBuilding a Million Dollar Business Part Time #8: How We Got Our First Sponsors
We got our first set of sponsors for The Hot Mommas® Project 2008 Case Study Competition. This blog talks about who they are, and how we got them. The bottom line is RELATIONSHIPS. Pictured left is my son, Maxwell, and daughter Lilah who is traumatized by Maxwell hitting her with one of those noodle toys people use in the pool. If Maxwell could read, he would learn from this post that relationships make everything happen and that he should not – I repeat NOT – hit his sister with the noodle. Click here for the full Hot Mommas Project behind-the-scenes blog: Building a Million...
Read MoreBuilding a Million Dollar Business Part Time #7: How to Implement
I also affectionately refer to this post as: “How to get s*&t done.” What are the big takeaways from today’s post?: 1. Focus 2. Focus 3. Focus Esther, pictured here (with our original business partner), and I have been religiously and regularly deploying the “F-word”: FOCUS, FOCUS, FOCUS. We have been very focused on results, and – unfortunately – not fun stuff like blogs. For the full post on our Hot Mommas Project “behind the scenes” site, click...
Read MoreBuilding A Million Dollar Business Part Time #6: Help Arrives
Pictured here is one of the team members selected for the Hot Mommas Project competitive internship. My first thought is “YAY. The cavalry has arrived.” Albeit, the cavalry looks like a Barbie doll. (No offense Jen). Why do I – and why should you – love Jennifer? We love Jennifer because she represents HELP. And a lot of you out there – you know who you are – try to do it all yourself. You just do, because you can. I did too. Now, I must stop if I want to build a million dollar enterprise part time. Click here to continue reading.This is a bounce back from our...
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